Perhaps we are built to believe in an inverse relationship between power and contact. -- ie if somebody is often talked about, but we rarely interact with them, then they must be very powerful relative to us. God being the extreme example -- constant talk and no contact. How often did an average person interact with the tribe or village chief?

So our rare, special event interaction with CEOs, sports stars, doctors, lawyers, etc, makes us even more in awe of their status and power.

And good are our brains at telling the difference between a real interaction and one via media. Most of us will never be in the same building as Obama, but we see see and hear video of him almost every single day.

How often do today's employees see pictures or watch videos of their CEO?

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This is akin to the situational brainwashing that goes on at seminars conducted by "famous" types - like Tony Robbins etc.

You can tell, because it wears off eventually.

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If this particular effect is evolved, it must be from the agricultural era.

In a Dunbar-sized group of hunter-gatherers, neither the scenario of no contact with the chief nor of the minimal greeting would be realistic, so there would be no evolved ability to distinguish them.

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In our modern urban-anonymity world, there are huge returns to acting higher-status than you actually are. This fact is the basis for both the PUA industry and the self-esteem books that swamp the bookshelves.

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For those of us who aren't public figures, is there any way to profit by internalizing the fact that modern life has many more disconnected interactions than our naive social computers indicate? (other than becoming a confidence artist, I mean).

Yes, with our friends and peers, it's still tribal. But everywhere else?

I guess: become less afraid of asserting yourself against high-status strangers (wherever this doesn't get you beaten or jailed).

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