New research suggests people are more likely to endorse conspiracy theories if they would be willing to personally participate in such a conspiracy. … “At least among some samples and for some conspiracy theories, the perception that ‘they did it’ is fueled by the perception that ‘I would do it. … People who have more lax personal morality may endorse conspiracy theories to a greater extent because they are, on average, more willing to participate in the conspiracies themselves.” (